专利名称:SYSTEM FOR ANALYZING STRATEGIC
BUSINESS DECISIONS
发明人:ADLER, RICHARD, M.申请号:US0206922申请日:20020306公开号:WO02073860A3公开日:20040129
摘要:A set of modeling and analysis tools is provided to help companies makeinformed strategic decisions in complex, rapidly changing market environments.Outcomes of candidate decisions are simulated over time, under different evolutionaryscenarios (12) that reflect assumptions about trends in a market and the overalleconomy, and the likely behavior of individual businesses. Detailed analyses are thengenerated, both qualitative and quantitative, of the different outcomes, helping users toidentify the decision option with the most attractive rewards and tolerable risks. Usersmay revisit prior decisions, by periodically updating models (16) with current market dataand refining behavioral assumptions based on observations. Users can then re-run thesimulations and analyses to determine if decisions remain valid and optimal, or whethercircumstances have changed sufficiently to warrant modifying initial strategies.
Applications include supporting strategic decision-making pertaining to business issuessuch as 2B channel strategies, mergers & acquisitions, creating (or dropping) products,business units, or production capacity, and to strategic decision making in military,legislative, healthcare, environmental, political, and other non-business domains.
申请人:ADLER, RICHARD, M.
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