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Consumer experience assessment system

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专利名称:Consumer experience assessment system发明人:Anantha Pradeep,Robert T.

Knight,Ramachandran Gurumoorthy

申请号:US12199583申请日:20080827公开号:US083922B2公开日:20130305

专利附图:

摘要:A system assesses consumer experience by evaluating neuro-responsemeasurements for a consumer exposed to products, services, offerings, and stimulus.Examples of neuro-response measurements include Electroencephalography (EEG),

Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eyetracking, and facial emotion encoding measurements. Components of a consumerexperience are analyzed to assess neuro-response measurements specific to eachcomponent. In many instances, neuro-response data is combined with other data andanalyzed to determine total consumer experience.

申请人:Anantha Pradeep,Robert T. Knight,Ramachandran Gurumoorthy

地址:Berkeley CA US,Berkeley CA US,Berkeley CA US

国籍:US,US,US

代理机构:Hanley, Flight & Zimmerman, LLC

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